ABSTRACT
The Variable Strategy of the Twenty-First Century Museum
This talk explores the impact of the changing technological and social processes of the twenty-first century on the operation and strategies of museums. It also touches upon the impact of social media and the social community’s interest in new forms of technological advancement and spectacular entertainment. Digital products and technologies have had an increasing influence on the operation of museums, and each area of expertise within this broad field requires the adoption of new approaches. Museums in the twenty-first century must seek opportunities to improve their digital resources by way of sustainable and economical developments, to keep up with the ongoing re-evaluations around the notion of museum roles, functions and responsibilities.




